Entradas con la etiqueta ‘Playbook’

What Men Don’t Tell Women About Business: Opening Up the Heavily Guarded Alpha Male Playbook

Lunes, 8 de Febrero de 2010

  • ISBN13: 9780470145081
  • Condition: NEW
  • Notes: Brand New from Publisher. No Remainder Mark.

Product Description
Discover the deep, dark secrets of the Alpha businessman

As a woman, you know you’re every bit as effective and capable as a man is in the arena of business-but that doesn’t mean there aren’t things you need to know about men and business. In this invaluable guide for the modern businesswoman, former Alpha Male Christopher Flett reveals everything you need to know to understand, communicate, and compete with men in business.

To some ext… More >>

What Men Don’t Tell Women About Business: Opening Up the Heavily Guarded Alpha Male Playbook

The B2B Executive Playbook: Transform Your B2B Organization to Consistently Drive Revenue Growth, Deliver Predictable Earnings, Retain and Grow Customers, and Develop New Products and Services

Lunes, 4 de Enero de 2010

Product Description
The first book completely focused on successfully running B2B, which is very different from B2C. The fate of a B2B lies in the hands of a few individuals so what ultimately determines if a company thrives, or even survives, is how these key relationships are targeted, structured and managed. Over 30 percent of all B2B product development, marketing, and other discretionary dollars are wasted. When the realities of B2B marketplace are not integrated into a company’… More >>

The B2B Executive Playbook: Transform Your B2B Organization to Consistently Drive Revenue Growth, Deliver Predictable Earnings, Retain and Grow Customers, and Develop New Products and Services


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