Sun Tzu and the Art of Business: Six Strategic Principles for Managers
- ISBN13: 9780195137897
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description
More than two millennia ago the famous Chinese general Sun Tzu wrote the classic work on military strategy, The Art of War. Now, in Sun Tzu and the Art of Business, Mark R. McNeilly shows how Sun Tzu’s strategic principles can be successfully applied to modern business situations. Here are really two books in one: McNeilly’s synthesis of Sun Tzu’s ideas into six strategic principles for the business executive, plus the entire text of Samuel B. Griffith’s popular tra… More >>
Sun Tzu and the Art of Business: Six Strategic Principles for Managers
Etiquetas: Business, Managers, Principles, Strategic