Helping European SMEs to benefit from B2B eMarketplaces: A Guide for Policy Makers

Product Description
B2B eMarketplaces are generally seen to bring various benefits to their participants in terms of cost reduction, efficiency gains, simplification of business processes, improvement of information flows and more. However, particularly SMEs still remain hesitant with regards to trading on eMarketplaces. In this book the author analyses the benefits that those trading platforms could offer to SMEs as well as the barriers - whether perceived or real ¿ which … More >>

Helping European SMEs to benefit from B2B eMarketplaces: A Guide for Policy Makers

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