Concepts: Strategic Management & Business Policy
Product Description
This book contains the latest research and examples of well-known and not-so-well known companies dealing with complicated strategic issues. A Strategic Management Model that runs through the first eleven chapters and is made operational through the Strategic Audit, a complete case analysis in terms of external and internal factors and takes the student through the generation of strategic alternatives and implantation programs…. More >>
Concepts: Strategic Management & Business Policy
Etiquetas: Business, Concepts, Management, Policy, Strategic